Customer Experience at Nové Butovice, Albert offices

9.00 - 11.00

The NCCC was happy to invite you to a unique session on Customer Experience which was organized by the Marketing & Communications Committee of the American Chamber of Commerce in the Czech Republic.

Topics discussed:

  • customer experience through experience of future,
  • digital transformation,
  • redesigning of stores,
  • which role can legislative play, or
  • how to deal with crisis affecting customers.


  • Tomasz Rogacz, CEO at McDonalds CZ
  • Jiří Mareček, Director Communications and Public Affairs at Ahold
  • Jakub Hudec, Senior PA Consultant at Grayling 
  • Karel Kraus, Trade & Shopper Marketing Director CZ&SK at Plzeňský Prazdroj 
  • Dalibor Šajar, Head of Digital at Moneta Money Bank


  • Jana Marešová, Head of PR at Grayling
You can join our events via our online community platform. You do not have to be a member of the NCCC to become a member of our online community platform. Membership of our online community platform is for free.
Non-NCCC members benefit from its functionality surrounding specific events.
NCCC members enjoy its full functionality, all the time, together with many more membership benefits.
And don't forget to explore who we are - This is us!
By registering for this event, I hereby CONSENT to the capturing of my pictures and/or audio-visual recordings at NCCC-organized events. This includes the use of pictures and/or audio-visual recordings taken/shot and edited by an external professional photographer. I understand and agree that these pictures and/or audio-visual recordings may be published in the NCCC's promotional materials, newsletters, presentations, websites, and social media platforms (such as LinkedIn, Facebook, Instagram, YouTube) for marketing purposes.
If you do not consent to the capturing and use of your pictures and/or audio-visual recordings, please send an email to

Additionally, by registering for this event, I acknowledge and agree to the following no-show fee policy, that applies to both members and non-members of the NCCC Traders by Nature.

For free events, a no-show fee of 400,- CZK excl. VAT will be charged for non-attendance in case of no prior notification to the NCCC at least 48 hours before the start of the event.
For paid events, a no-show fee equivalent to 40% of the ticket price will be charged for non-attendance without prior notification to the NCCC at least 48 hours before the start of the event.
Exceptions to the no-show fee policy apply if I inform the NCCC at least 48 hours before the event start time that:

I will not be able to attend, or I have nominated another person to attend in my place, providing their name and contact email address to the NCCC.

Thank you for your understanding and cooperation.
Other near future events

thu04jul17:00thu22:00vrijmibo #14 by the NCCC Traders by Nature!!! Thursday !!! afternoon drinks

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