After several years of stagnation, the hotel real estate market is gaining momentum. In Prague alone, more than 1,200 hotel rooms were sold in the first four months of this year not only in the luxury segment, but also in small and mid-sized properties. Investors are once again looking for opportunities.
This raises an important question for hotel owners:
What is the real market value of my hotel? And what factors influence it?
These are precisely the questions we address at JAN Hospitality – Hotel Experts, a consultancy focused exclusively on the hotel sector. We combine operational know-how, investment insight, and valuation expertise.
Our mission is to help hotel owners make informed decisions with clarity and perspective. We bridge the gap between operational experience and investor expectations.
Understanding the market value of a hotel is essential in many situations not just when selling or buying a property.
Our goal is not only to provide numbers, but to help clients understand the data and its context.
Market value is a dynamic concept — influenced by the condition of the property, operating results, location, competition, and alternative uses.
By combining data, market insight and hands-on experience, we help identify the most meaningful path forward.
Would you like to know more?
We’d be happy to meet in person. Feel free to get in touch.
