Internship: Marketing in Female Depilation - Philips
Location: Amsterdam - Depending on the possibility to work at the office due to the COVID-19 pandemic, for the time being you will mainly work from home and be supervised remotely.
Length: 6 months
Time: 40 hours/week
Expected Start Date: September 2021
In this role, you have the opportunity to
As an intern in the global consumer marketing team for Lumea IPL – part of the Business Unit Grooming & Beauty (Philips Personal Health division) – you will work in a team of international marketers, supporting the team in definition, development and introduction of hair removal products. You will work with local sales organizations across the globe and support them with the latest product launches, as well as with (internal and external) creative agencies to ensure product marketing and activation deliverables.
You are responsible for
Support in Product management (Life Cycle Management): cooperating with key markets, managing launches, creating of packaging and leading phase-out related activities
Executing analysis on consumer and market data, e.g. translating ratings and reviews insights into actions
Tracking of global competition, market developments and trends across multiple product categories to support key innovation projects optimize and go to market strategy
Market Introduction Planning, preparing trade presentations and activation materials, ensuring all information is available timely to countries to prepare their product launch
Prepare in Marketing Communication projects, preparing packaging, marketing communication materials and content (packaging, product video, leaflet, user manual).
Supporting in the development of our mobile App (content creation and update notifications)
Managing sample and stock levels (order/ ship samples to countries )
Owning the performance tracker, global and per market; coordinating and analyzing data
You will work with a variety of departments: supply chain, sales, business development, design, engineers, and developers.
You are a part of
Lumea IPL is a very strong, fast moving and successful category in the Grooming&Beauty business of Philips. It develops the global IPL portfolio while taking into consideration the local consumer habits and practices. The global consumer marketing team is located at the divisional headquarters in Amsterdam and cooperates closely with (internal and external) creative agencies, product project managers, country marketers, and sales colleagues around the globe. The consumer marketing team is responsible for global proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team welcomes your support!
To succeed in this role, you should have the following skills and experience
You are Currently pursuing your studies as a university bachelor or master student (BSc/MSc), preferably with marketing emphasis
Passionate about marketing
Affinity with Beauty domain and Female Hair Removal / IPL
Strong communication skills, team player
Analytically strong, proactive and solution oriented
Fluent in English (written and verbal)
Experience in working with Microsoft Excel, PowerPoint, etc.
In return, we offer you
We offer a role in a very professional and multi-cultural team, where you can learn about the upstream part of marketing and work globally in a fast-paced environment.
Please note that in order to be considered for an internship, you need to be registered as a student during the entire internship period. Formal documentation (proof of enrollment) will be requested. Students from outside the EU need to fill in an NUFFIC agreement, which needs to be signed by the student and the university. Please note that the contents of our regular internship assignments are not suitable for professionals (and/or MBA students) with professional work experience.