CSR in action 2013: Practical impact of CSR on business

8.30 - 13.00

Annual CSR conference of the Corporate Responsibility Club by NCCC, Netherlands Embassy and Business for Society.


  • How to do CSR sustainably?
  • Measurable contribution of CSR activities to company performance.
  • CSR from the view of multionationals, as well as SMEs.
  • Best practices from NL and CZ.
  • Panel discussion.


08.30  09.00  Registration and breakfast
09.00  09.05  Welcome 
I. General background
09.05 – 09.25  Pavlína Kalousová, Byznys pro společnost, President. CSR approach in companies in CZ.
09.25 – 09.50  Dr. Frank Wijen, Erasmus University Rotterdam, Associate Professor of Strategic Management. When does corporate responsibility pay off?
II. Best practices – large companies
09.50 – 10.10  Jiří Hauptmann, Heineken ČR, Corporate Relations Manager
10.10 – 10.30  Ivana Ježková, KPMG ČR, CSR Coordinator
10.30 – 10.50  Alena Králíková, ČSOB, Corporate Social Responsibility Manager
10.50  11.10  Coffee break
III. Best practices – SMEs
11.10 – 11.25  Helena Hladíková, Primagas, HR Director
11.25 – 11.45  Other SME speakers to be confirmed
IV. Panel discussion
11.45 – 12.15  Speakers from the preceding parts of the conference.
                      Moderator: Pavlína Kalousová, Byznys pro společnost
12.15  13.00  Refreshments and networking 

Entrance fee:

400 CZK (members & partners of NCCC, NL Embassy, BpS)
800 CZK (others) 




Tram/metro A: station Hradčanská > bus 131: station Sibiřské náměstí
Parking: surrounding streets


Special thanks to:

Netherlands Embassy and Business for Society, for their cooperation and Ahold Czech Republic for providing the refreshments.



Deadline: 4/11/2013.
Limited capacity, please register asap by filling in the form below.
Once you will have registered for this event, you will be able to browse the other participants and request meetings with them. Upon acceptance of your meeting request, the NCCC online community platform will schedule the meeting. If it is an online meeting, a weblink will be generated automatically.
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